CSSi Blogs

Think Outside of a Site's Database: 10 Ways to Find & Recruit Patients for Your Studies

  • By Gabrielle DiSalvo
  • 10-Jul-2019

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One of the top places sites look for (and sponsors depend on) when recruiting patients for clinical trials is their database of patients. It has been a go-to method of recruitment for years. In a recent study, however, only 27% of sites report being fully satisfied with their current recruitment methods, including site database searches.1

This is a time-consuming method for study coordinators, who are already stretched thin with all their recruitment responsibilities. Almost a quarter of sites said they spend more than five hours a day recruiting for trials.

To expand the patient search and remove some of the burden faced by site teams, we have identified other ways to find and recruit patients for your studies – and CSSi can manage the entire process for you and your sites.

As you identify where you should find your patients, you first need to know your patient population and those people who influence the patient to participate. This will help in your recruitment strategy. It's important to work inside – out. Start with recruitment activities in and around the site. These activities will focus on people you already know and who are familiar with you. The patients you find in this way will be your most compliant and cheapest patients. From there, work out into the community and through the other options listed above.

Once you get these methods up and running, continuously monitor your results to identify which methods are working the best. If you find digital advertising is working better than radio advertising, for example, adjust your budget to pull some money out of radio and add it to your digital advertising campaign instead. You'll see a better ROI if you measure your results and adjust your strategy along the way.

Interested in implementing these recruitment options for your study, but you aren't sure if your sites will have the time? Our Local Enrollment Specialists can work as an extension of the site's study team to roll out these methods on their behalf. Contact us to learn more!

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CSSi Celebrates 14 Years as a Full-Service Patient Recruitment Agency

  • By Gabrielle DiSalvo
  • 11-Apr-2019

As a sponsor, CRO or site, there are a surplus of patient recruitment companies you can turn to when you need help finding patients for your studies, and that number grows higher every day. Most of these companies offer a niche service, but very few are a full-service, global recruitment agency like ours.

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Traditional Advertising Is Still Alive

  • By Gabrielle DiSalvo
  • 01-Apr-2019

We've all heard it before: "traditional advertising is dead." But if that were true, why are we still seeing commercials on TV, hearing ads on the radio, and seeing billboards on the highway during our morning commute?

Because it's not true! Traditional advertising is still very much alive and used by some of the largest companies worldwide.

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Eight-Step Guide to a Strong Clinical Trial Website

  • By Gabrielle DiSalvo
  • 05-Feb-2019

There are about 93 million Americans searching online for information related to a health-related topic, with 63% of those individuals looking up a specific disease or medical problem. In fact, looking for health or medical information comes high on the list as one of the most popular activities people do when they are

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Clinical Trial Branding: Why is it so Important?

  • By Clara Hughes, Creative Director
  • 25-Jan-2019

Let's imagine two different scenarios:
A: You're sitting in a doctor's office, and you see a poster for ACN-053-2414, a clinical trial testing medication for acne in adults.
B: You're sitting in a doctor's office, and you see a poster for the Face It Acne Research Study, a clinical trial testing medication for acne in adults.

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